Творческая группа и описание:

Title "100 000 Brain Cells"
The new AMV BBDO campaign for The Ecomomist. It is a departure from the white type on red style, aimed at attracting a younger audience. 6 illustrators were commissioned.
Product : The Economist
Agency : Abbott Mead Vickers BBDO
Country : United Kingdom
Art Director: Creatives : Paul Cohen
Copywriter: Mark Fairbanks
Other Credits : Illustrators: Seymour Chwast, Matthew Green, Non Format (x2), Mick Marston, Fine 'n' Dandy, Geoff McFetridge.