Рекламная кампания под названием «The Baking Of...» сделана агентством FALLON LONDON для бренда SKODA FABIA (компания SKODA). Страна - Великобритания. Дата запуска: Май 2007. Бизнес сектор: Автомобили.
Творческая группа:
Title:
CAKE
Advertiser: SKODA
Product/Service: SKODA FABIA
Advertising Agency: FALLON LONDON
Country: UNITED KINGDOM
Advertising Agency: FALLON LONDON
Country: UNITED KINGDOM
Executive Creative Director: Richard Flintham
Copywriter: Chris Bovill/John Allison
Art Director: Chris Bovill/John Allison
Agency Producer: Nicky Barnes
Account Supervisor: Simon Owen
Production Company, City: GORGEOUS ENTERPRISES, London
Country: UNITED KINGDOM
Producer: Rupert Smythe
Director: Chris Palmer
D.O.P/Lighting Cameraman: Bruno Delbonnel
Editor: Paul Watts @ The Quarry
Music - Artist/Title: Rodgers and Hammerstein - Julie Andrews "My Favourite Things"
Sound Design/Arrangement: Parv Thind @ Wave
Synopsis
To launch the new Skoda Fabia we wanted to demonstrate how it is jam-packed with lots of neat design touches with the line "full of lovely stuff". We then dramatised this by spending 4 days with master bakers, icers, and a brick layer to make a full size replica of the car entirely out of lovely cake.
