Рекламная кампания под названием «Spring Break» сделана агентством SAATCHI & SAATCHI, New York для бренда Buckley's (компания Buckleys). Страна - США. Дата запуска: Декабрь 2007. Бизнес сектор: Туалетные принадлежности и фармацевтика.
Творческая группа:
Advertiser: NOVARTIS
Product/Service: BUCKLEY'S COUGH SYRUP
Advertising Agency, City: SAATCHI & SAATCHI, New York
Country: USA
Advertising Agency, City: SAATCHI & SAATCHI, New York
Country: USA
Executive Creative Director: Tony Granger
Creative Director: Jan Jacobs/Leo Premutico/Joseph Pompeo
Copywriter: Aryan Aminzadeh
Art Director: Kristin Graham
Agency Producer: Diane Burton/Dennis Liu
Account Supervisor: Stephanie Grady
Production Company, City: SAATCHI & SAATCHI, New York
Country: USA
Editor: Scott Rankin/Northern Lights Post, NY
Sound Design/Arrangement: Ted Gannon
Synopsis
A series of taste tests prove that people prefer almost anything to the taste of Buckley's Cough Mixture.
