Объявлены победители XI Киевского Международного Фестиваля Рекламы (КМФР).

Оргкомитет фестиваля включился в международную борьбу с фейками и в борьбу против воровства идей и, прежде чем были названы победители, каждый из претендентов был проверен на вторичность, а также на наличие клиента и медиа-размещения.
Жюри не дискввалифицировало ни одну работу из шорт-листа по вторичности, поскольку идеи у "оригиналов" и конкурсных работ были разные. Что же касается фейков, обошлось также без снятия с конкурса, но некоторым работам были снижены баллы.

Награды вручались в 14 номинациях десятью коллегиями жюри, Гран-При присуждено работе «Фотобанка» для Kronenbourg 1664 агентства Leo Burnett Moscow (плюс еще 5 наград в самых разных номинациях), лучшее агентство фестиваля — Leo Burnett.

ГРАН-ПРИ

Can Camera campaign, Leo Burnett Moscow, Russia

Приз прессы для ТВ

Revo Energy, PROVID, Ukraine

Приз прессы для ПРИНТА

Series Purity, Instinct, Moscow:

НОМИНАЦИЯ «PRINT»

ЗОЛОТО

Series:

Chinese vase, BBDO Russia, Russia

Coffee cup, BBDO Russia, Russia

Series:

Princess and the frog, Saatchi&Saatchi Russia, Russia

Sleeping beauty, Saatchi&Saatchi Russia, Russia

The beauty and the beast, Saatchi&Saatchi Russia, Russia

СЕРЕБРО

Bad Bad Chicken, LOWE AGE VILNIUS, Lithuania

Skateboard, Ogilvy Group Ukraine, Ukraine

Series:

Oldies, Instinct, Russia

Oldies, Instinct, Russia

БРОНЗА

Magazine, Faces, Ukraine

Butterflies, BBDO Russia, Russia

Series:

Indiana Jones, VOSKHOD, Russia

Star Wars, VOSKHOD, Russia

The Matrix, VOSKHOD, Russia

НОМИНАЦИЯ «PRESS CRAFT»

ЗОЛОТО

Ducks, Kaffeine Communications, Ukraine

Coffee+sandwich , Republique, Ukraine

СЕРЕБРО

Kettle, Leo Burnett Moscow, Russia

Cup, Leo Burnett Moscow, Russia

Series:

Inside the Head, Leo Burnett Ukraine, Ukraine

Inside the Head, Leo Burnett Ukraine, Ukraine

Inside the Head, Leo Burnett Ukraine, Ukraine

БРОНЗА

8 March invitation card, Kinograf, Ukraine

Series:

Necessary people, Instinct, Russia

Necessary people, Instinct, Russia

НОМИНАЦИЯ «OUTDOOR»

СЕРЕБРО

Series Fairy tales:

Princess and the frog, Saatchi&Saatchi Russia, Russia

Sleeping beauty, Saatchi&Saatchi Russia, Russia

The beauty and the beast, Saatchi&Saatchi Russia, Russia

БРОНЗА

Series:

Chinese vase, BBDO Russia, Russia

Coffee cup, BBDO Russia, Russia

Skateboard, Ogilvy Group Ukraine, Ukraine

Ridget poster, Saatchi&Saatchi Russia, Russia

Butterflies, BBDO Russia, Russia

Street Children, Leo Burnett Ukraine, Ukraine

Drunk Driving Victims Memorial, ZAVOD, Russia (+ 1 бронза в другой категории)

Giant teeth, Taevas Ogilvy, Estonia

НОМИНАЦИЯ «COMMUNICATION DESIGN»

Лучшая работа

Fill the gap, Transformer, Russia

ЗОЛОТО

Target Practice, Dorogaya, Ukraine

Molecules of colours, MORDERERSTUDIO, Ukraine

Paparazzi in the city, VOSKHOD, Russia

Coffee+sandwich, Republique, Ukraine

DRUNK DRIVING VICTIMS MEMORIAL, ZAVOD, Russia

СЕРЕБРО

Arch Idea, Transformer, Russia

The future world, GREAT, Russia

Free fluorography , Kaffeine Communications, Ukraine

Арсеньево, Direct Design visual branding, Russia

БРОНЗА

BLOBS corporate identity, Artel Artevovyh, Ukraine

Calendar-abacus, Gagarin, Russia

Tuberculosis 3D-Test, VOSKHOD, Russia

Inside the Head, Leo Burnett Ukraine, Ukraine

Trust us, we deal with money, Dorogaya, Ukraine

Hold precisely, GREAT, Russia

Gurieli, Ogilvy Group Ukraine, Ukraine

The concept of packaging for underwear V & V, Direct Design visual branding, Russia

НОМИНАЦИЯ «GRAPHIC DESIGN»

Лучшая работа

Clever business, ONY, Moscow

ЗОЛОТО

People/Lounge, Bar, Restaurant, Milk, Kyiv

Inside the Head, Leo Burnett Ukraine, Kyiv

Calendar for Metalloinvest Company, Direct Design Visual, Moscow

«Happy 8th of March!» Greeting Card, Saatchi&Saatchi Ukraine, Kyiv

Series

Illustration for Noviy Marketing (New Marketing) Magazine, #10, 2009, publishing house Standart, Kyiv

Illustration for Noviy Marketing (New Marketing) Magazine, #11, 2009, publishing house Standart, Kyiv

Illustration for Noviy Marketing (New Marketing) Magazine, #2, 2010, publishing house Standart, Kyiv

Illustration for Noviy Marketing (New Marketing) Magazine, #3, 2010, publishing house Standart, Kyiv

Series:

Illustration for Upravlenie Kompaniey (Company Management) Magazine, #11, 2009, publishing house Standart, Kyiv

Illustration for Upravlenie Kompaniey (Company Management) Magazine, #11, 2009, publishing house Standart, Kyiv

Illustration for Upravlenie Kompaniey (Company Management) Magazine, #12, 2009, publishing house Standart, Kyiv

Illustration for Upravlenie Kompaniey (Company Management) Magazine, #3, 2010, publishing house Standart, Kyiv

СЕРЕБРО

Clockwork, ONY, Moscow

Volga, ONY, Moscow

Street Children, Leo Burnett Ukraine, Kyiv

Borderless Calendar, Jeykhun Imanov Studio, Baku

Favorite wall calendar with pussycats , Design Depo, Moscow

Annual report Raiffeisen Bank, Yellow Dog, Moscow

БРОНЗА

Identity for Association of Interactive Agencies, Conceptika, Moscow

eSened, Jeykhun Imanov Studio, Baku

Grandma, MILK, Lithuania

Calendar for Electric Networks of Armenia, Printinfo, Armenia

Target Practice, Dorogaya, Kyiv

8 March invitation card, Kinograf, Kyiv

Номинация «FILM»

Лучшая работа

Skittles Juicy Exotic, SapientNitro, Russia

ЗОЛОТО

Moving Riga, MILK, Lithuania

СЕРЕБРО

Elasticity, MFIVE CREATIVE GROUP, Russia

Baltckom Pensioners, McCann World Group, Latvia

Monkey, JWT International, Russia

БРОНЗА

Wedding, BBDO, Russia

Eggs, Efecta BBDO, Belorussia

IKEA Kitchen, Instinct, Russia

Breathe, Ogilvy Group, Ukraine

MEGA Amaizing, Instinct, Russia

Viral teaser «Kseniya Sobchak. Crash», Kinograf, Ukraine

Номинация «FILM CRAFT»

Лучшая работа

Crowd Rider, Radioaktivefilm, Ukraine

ЗОЛОТО

Easy, Lime Lite Studio, Ukraine (+ 1 золото в другой категории)

Poseydon, Lime Lite Studio, Euro RSCG Kiev, Ukraine (+ 1 серебро в другой категории)

Windows 7, Lime Lite Studio, Ukraine (+ 1 золото в другой категории)

Escape, Ogilvy Group Ukraine, Ukraine (+ 1 серебро в другой категории)

The Witch, McCann World Group, Latvia

Ukreximbank — classic art banking, Gvardia Films, Ukraine

Revo Energy, PROVID, Ukraine

СЕРЕБРО

Gods of Love, Lime Lite Studio, Euro RSCG Kiev, Ukraine (+ 1 серебро в другой категории)

Taxi driver, Kinograf, Ukraine

Series:

Cat, Leo Burnett Moscow, Russia

Dragon, Leo Burnett Moscow, Russia

Princess, Leo Burnett Moscow, Russia

Santa, Leo Burnett Moscow, Russia

Series:

Chicken Ksyusha, Instinct, Russia

Chicken Sergey, Instinct, Russia

Chicken Tina, Instinct, Russia

БРОНЗА

Your own way, FAMILY PRODUCTION/PARK PRODUCTION, Ukraine

Cherry Garden, Lime Lite Studio, Ukraine

НОМИНАЦИЯ «INTERACTIVE»

Лучшая работа

CanCamera, Leo Burnett Moscow, Moscow

СЕРЕБРО

Toyota Prius, BrandStudio, Moscow

Gone with the wind, Leo Burnett Moscow, Moscow

Gone with the wind, Leo Burnett Moscow, Moscow

J-factory, Look At Me, Moscow

Fashion history — history of MINI Cooper , Look At Me, Moscow

БРОНЗА

Inside the Head, Leo Burnett Ukraine, Kyiv

Less words-more action for your native city, Studio7, Kyiv

Moment of Truth, MOST Creative Club, Moscow

life:) partizans, Revolver, Kyiv

Braun OFFROAD_RALLY, BBDO Russia, Moscow

Viral game «Bankers' Bounce» for Vedomosti newspaper , KSAN, Moscow

Your Corby Speaks For You, Leo Burnett Moscow, Moscow (moved J-8)

ADVERTISING CAMPAIGNS

Лучшая работа

CanCamera, Leo Burnett Moscow, Russia

ЗОЛОТО

Advertising campaign «Kseniya Sobchak. Crash», Kinograf, Ukraine

СЕРЕБРО

Your Corby Speaks For You, Leo Burnett Moscow, Russia

IKEA Catalogue/Living room, Instinkt, Russia

Without Recycling (press), PROVID, Ukraine

БРОНЗА

Superheroes, «PAPA», Russia

Explaining on fingers, Ark Scholz & Friends (Ark Thompson), Russia

«Insure — then park!», Styx group, Kazahstan

НОМИНАЦИЯ «MEDIA PROJECTS»

Лучшая работа

Kseniya Sobchak. Crash, Kinograf, Ukraine

ЗОЛОТО

Endless Racing Game for iPhone, Novocortex, Netherlands

Steel Lion, BBDO Russia, Russia

CanCamera, Leo Burnett Moscow, Russia

Street Children, Leo Burnett Ukraine, Ukraine

СЕРЕБРО

Give a Christmas Miracle, UAB Publicum media, Lithuania

3d projection: When fairy tales come true, UAB Publicum media, Lithuania

Your Corby Speaks For You, Leo Burnett Moscow, Russia

Tuborg. ВІDЕО.FUN.І.Я, Media Direction Ukraine, Ukraine

БРОНЗА

Gone with the wind, Leo Burnett Moscow, Russia

Sensational Whiteness with Persil at Sensation!, Optimum Media OMD, Russia

Drunk Driving Victims Memorial, ZAVOD, Russia

Street Children, Leo Burnett Ukraine, Ukraine

НОМИНАЦИЯ «PR PROJECTS»

Лучшая работа

Christmas Miracles, SHARK MEDIA, Latvia

ЗОЛОТО

Marketing PR project «Kseniya Sobchak. Crash», Kinograf, Ukraine

You are worth a compliment, ISD Group, Ukraine

«Singing in the shower community», ISD Group, Ukraine

СЕРЕБРО

Sushiya Fashion Week, Talan Group, Ukraine

Labyrinth, Partysons, Ukraine

A Meteorite Lands in Latvia, Inspired, Latvia

Street Children, Leo Burnett Ukraine, Ukraine

БРОНЗА

CanCamera, Leo Burnett Moscow, Russia

Had a drink? Don't start up!, ZAVOD, Russia

НОМИНАЦИЯ «MARKETING SERVICES PROJECTS»

Лучшая работа

CanCamera, Leo Burnett Moscow, Russia

ЗОЛОТО

«Come and get your money», BTL & Event Agency «TDI Promo Event», Belarussia

Radio 8, PR kvadrat, Belarussia

Paparazzi in the city, VOSKHOD, Russia

СЕРЕБРО

Art sells, PR kvadrat, Belarussia

TubeArt by Arseniy Mizhenskiy, Partysons, Ukraine

SEB Fashion, Royal Service, Estonia

Mend your sails while the weather is fine, TalanGroup (Talan Proximity), Ukraine

Inside the Head, Leo Burnett Ukraine, Ukraine

Street Children, Leo Burnett Ukraine, Ukraine

БРОНЗА

Drunk Driving Victims Memorial, ZAVOD, Russia

Tigerfish, PR kvadrat, Belarussia

Milk education from TetraPak, Talan Group, Ukraine

НОМИНАЦИЯ «RADIO»

СЕРЕБРО

Katyusha, VOSKHOD, Russia

БРОНЗА

Dollar, VOSKHOD, Russia
Kalinka-Malinka, VOSKHOD, Russia

НОМИНАЦИЯ «RADIO CRAFT»

СЕРЕБРО

Both Sides, TBWA\Central Asia, Kazakhstan

БРОНЗА

Misty morning, BBDO Kyiv, Ukraine